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More orders.
Better decisions.
Less guessing.

Live coaching, the 10P operating system and a community of Australian Shopify founders. Get clear on what to fix next, with support that grows alongside your business.

Australian Shopify foundersLive coaching10P operating system

Choose the room
that fits the work.

Start with the level of support the business needs now. You can join Connect directly, apply for The Collective, or explore Inner Circle when you need a dedicated coach and specialist team.

Connect

Open enrolment · $97/month + GST

The foundation for Shopify operators who want live coaching, the 10P operating system, community and practical support through the week.

  • Five live coaching calls each week
  • Private community and specialist channels
  • Training vault, playbooks and daily coach access
Explore Connect

The Collective

Application · 12-month commitment · $750/month + GST, plus Connect

A closer decision-making room for established operators. Connect remains required; when both are paid monthly, the combined monthly investment is $847 + GST.

  • Weekly live coaching calls
  • Peer strategy and bigger decisions
  • Connect foundation remains active
Explore The Collective

Inner Circle

Strategy call · $3,500/month + GST · 12-month minimum

High-touch strategic support for brands that need a dedicated coach, ten specialists and a clear path across the whole business.

  • Four done-for-you strategic assets
  • Private channel and dedicated coach
  • 30-Day Scorecard Calls and Connect included
Explore Inner Circle

See the room.
Then decide.

A straight walkthrough of Connect, the 10P system and how the room works day to day. Watch it before you choose your next step.

Explore Connect

The business is
not one problem.

Product, prospects, profit, platform, promotion, people and everything between them all affect the next order.

eCommerce Circle helps you see the whole business, decide what matters first and then put the work into motion with people who understand Shopify.

That is why the 10P operating system matters. It gives every conversation and every next move a shared language.

The 10P operating system.

Every Shopify business has ten connected moving parts. Read them in any order; use them together to find the constraint that deserves attention first.

01

Product

Range, supply, quality and the economics behind what customers buy.

02

Prospects

Traffic, audience and how new customers find you.

03

Profit

Margin, cash and the numbers that make growth useful.

04

Patrons

Retention, service and the customers who come back.

05

Promotion

Offers, creative and the work that earns attention.

06

Platform

Shopify, systems and the infrastructure behind the store.

07

Performance

Conversion, reporting and the measures that show what is working.

08

People

Team, hiring and the capabilities needed to deliver the plan.

09

Protection

Risk, legal, operational resilience and the safeguards around growth.

10

Practice

Leadership habits and the operating rhythm that keeps decisions moving.

Practical support,
at the right depth.

You do not need another library of tactics. You need a way to bring the actual store, numbers and decisions into the right conversation.

Live coaching

Bring the question in front of people who can help you work through it.

Clear sequencing

Use the 10P system to choose the work that unlocks the next stage.

Specialist support

Move from general guidance to specialist oversight when the business calls for it.

Meet the coaching team

Hear from the people doing the work.

Read genuine member stories and see how Australian Shopify founders use the room, the coaching and the operating system in their businesses.

Read member stories

Honest answers.

Which program should I start with?

Connect is the direct-entry foundation. The Collective is for established operators who want a closer decision-making room and continue with Connect underneath. Inner Circle is for brands that need dedicated coaching, specialist support and done-for-you strategic assets.

What is included in Connect?

Connect includes five live coaching calls each week, the 10P operating system, private community, specialist channels, training vault, playbooks and daily coach access.

Can I join The Collective without Connect?

No. The Collective is an application-based layer above Connect. The combined monthly investment is $847 + GST: $750 for The Collective plus $97 for Connect.

What is different about Inner Circle?

Inner Circle includes a dedicated coach, private team channel, access to ten specialist roles and four done-for-you strategic assets. It includes Connect and uses 30-Day Scorecard Calls to keep priorities current.

Is this only for Shopify?

eCommerce Circle is Shopify-first. Most members run Shopify and the practical guidance is built around it.

Start with the room
that helps you move.

Explore Connect, compare the programs or talk to the team about the support your business needs next.

Thank You

Your application for the eCommerce Circle was successfully submitted.
We’ll get back to you through your provided details shortly.

ecommerce Circle Application

Please complete the details below and we’ll be in touch.

Thank You

Your enrolment was successfully submitted, and we’ve added you to the waitlist for your preferred cohort.

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