The Shopify Sidekick Playbook: The 5-Job System Aussie DTC Founders Use to Hand Admin to Shopify’s Free AI (and Get 5 Hours a Week Back)
Sidekick is free on every Shopify plan. Here are the 5 admin jobs Aussie founders hand it, the exact prompts, and where it still lets you down.
The Shopify Customer Advisory Board Playbook: The 5-Step System Aussie DTC Founders Use to Recruit 10 Customers Who Tell You What to Build Next (Before You Order the Wrong Stock)
Build a 10-person customer advisory board in 30 days: who to recruit, the one-page charter, session agenda, sample testing and the 4 numbers to track.
The Shopify Founder Holiday Playbook: The 5-Step System Aussie DTC Founders Use to Take Two Weeks Off (Without the Store Falling Over)
One in three Aussie owners has never taken a full week off. The 5-step system to take two weeks away while your Shopify store keeps shipping.
Profit First Bank Accounts: The 6-Account Shopify Setup
Stop running your Shopify store from one bank balance. The 6-account Profit First system, Aussie allocation percentages, and a 90-minute Xero setup.
The Shopify Email Metrics Audit: The 5-Number Scorecard Aussie DTC Founders Use to Replace Open Rate (and Find Out What Email Really Earns)
Open rate is a fiction and Klaviyo’s default attribution is generous. The 5 email numbers Aussie Shopify founders can trust, and how to fix the settings.
The Shopify Email Preference Centre Playbook: The 5-Part System Aussie DTC Founders Use to Cut Unsubscribes 20 to 30% and Keep the Second Order Alive
Most unsubscribers wanted less, not none. Build a Klaviyo preference centre with topics, frequency and pause, and keep subscribers you would have lost.
The Australian Made Playbook: How to Turn Country of Origin Into a Premium Your Customers Will Pay For
72% of Aussies will pay more for locally made goods. Here is how to claim origin legally, license the kangaroo, and hold the premium.
The Shopify Dark Patterns Audit: The 5-Part Fix Aussie DTC Founders Need Before the Unfair Trading Ban Lands on 1 July 2027
Australia’s unfair trading ban starts 1 July 2027. Audit your popups, timers, checkout fees and subscription cancels now, before the ACCC does.
The Search Console Demand Playbook: The 5-Step System Aussie Shopify Brands Use to Find What Prospects Already Want
Your prospects are typing what they want into Google every day. Here is how Aussie Shopify brands mine Search Console to find that demand first.
The Concentration Risk Audit: Find the Single Point of Failure in Your Shopify Business
One channel, one SKU, one supplier, one login. Score your Shopify brand across six axes and find the single point of failure before it finds you.
